Perkswall Direct Offers empower publishers to target specific Offers directly from Perkswall, integrating them seamlessly into their website, app, or email campaigns. Offers marked as Perkswall Enabled are eligible for promotion as Perkswall Direct Offers.

When users interact with a Perkswall Direct Offer, they are directed to a Perkswall overlay presenting details about the Offer. From there, users can choose to explore the Offer further by clicking on the call-to-action button or continue browsing other available Offers.

To run a Perkswall Direct Offer, ensure you have the following:

Extra payload information can be passed into a Perkswall Direct Offer tracking link. This information is then passed back to a Postback URL if one is configured. Learn more about Passing Payload Values

LoyaltyBoost Offers are a specialized type of Perkswall Direct Offer that reward users for engaging with them. They function similarly to standard Perkswall Direct Offers but require a user-identifying attribute to be passed in the payload.

Example LoyaltyBoost Offer Link Example

In the following example, the user_idparameter identifies the user who will receive the reward upon conversion.

Upon conversion, the postback URL will receive the user_id as a GET "macro" and also exist in the POST data. More information about LoyaltyBoost Offers and postbacks can be found in the Handling Postback Events section.

📢 If you're running into any issues while going through the integration process, feel free to contact us at [email protected].