Marketing Direct Offers via Push Notifications/E-mail
To send push notification or e-mail campaigns promoting a specific Offer either directly to the advertiser's site (Direct Offer) or to a Perkswall Direct Offer.
If you would like to send the user directly to the advertiser's site, use Direct Tracking Links.
If you would like to send the user to a Perkswall featuring the Offer, use Perkswall Tracking Links.
If you would like to pass information into the tracking link to serve as filters in reporting, you can update your tracking links with payloads.
Use the fully formed Tracking Link URL you assembled in your push notification or e-mail campaigns.
Consider using postbacks to get real-time events on conversions based on your Offers.